As #authors...or aspiring authors, we have such brilliance in our dreams to make a difference in this big world of ours.
Authors and business owners are in business, not just to make a living. Our purpose is to impact the world we live in. Often non fiction writers have one of three goals:
- To leave a legacy
- To build our existing businesses
- To reinvent ourselves and create a brand new business that in in harmony with who we are and can showcase our wisdom and expertise.
The goal of this exercise is to create a business in harmony with the lifestyle you desire, using your knowledge, expertise and professional experience.
What does your lifestyle business look like?
- If you had all the time, and all the money, and all the resources, and all the contacts, and everything you need, and you wanted to design your life and business perfectly, what would it look like 10 years from today? (from Brian Tracy)
- If we were having this conversation three years from today, and we were to look back from that date back to now, what has to have happened—in terms of your personal and business progress—for you to feel happy with your progress? (from Dan Sullivan) ______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
Which of these time-tested information products and programs excite you?
Can you imagine what your business will look like with a variety of these working for you?
From the 57 time-tested books and information products below, identify those you want to develop, to create your perpetual income platform.
Take a moment and circle those you’d like to have working for you in the next 6 months to 3 years…
Books · E-books · Audio Books · Booklets and Mini-books · Workbooks · Reference Books
Single Audio Cassettes or CDs · Audio Learning Programs · Downloadable Audio and Document Products · Subscription Audio Series · Video Trainings
Multi-media Programs · CD-ROM DVD Training · Home Study Programs · Professional Education Programs · Web-centered Distance Education Programs · Keynote Speaking
Break-out Sessions · Speakers Bureau Programs · Public Seminars · Tele-seminars ·Webinars
Corporate Training Programs · Train-the-Trainer Programs · BootCamps · Tele-boot Camps · Cruise Ship Seminars · Coaching Programs
Mentoring and Apprentice Programs · Business-building and Practice-building Systems · Long-term Consulting Contracts · Subscription Consulting · Licensing
Facilitation and Certification Programs · Weekend Retreats · Newsletters Ezines and E-newsletters · Special Reports or White Papers ·Syndicated Columns
Television and Radio Shows · Video Podcasts · Audio Podcasts, Internet Radio Shows · Private Label Newspaper, Magazine or Newsletter · Ghostwriting and Co-authoring · Pre-sold Book Program · Branded Retail Products
Acquiring Rights · Selling Your Intellectual Property Rights ·Media Expert Contracts · Spokesperson Contracts · Software ·Trade Shows And Conventions
Trade Associations · Membership Web Sites · Finder & Agent Programs ·Custom Products For Fundraisers · Philanthropic Trusts and Foundations
Your Perpetual Prosperity Platform is comprised of 4 types of income streams.
Which of these is right for you?
Of the 4 Income Streams…Which do you want working for you? Why?
To the best of your ability, quantify the amounts of income you want from each.
My Ideal Immediate Income: $______________
My Ideal Residual Income: $______________
My Ideal Income from O.P.E. (other people’s money): $____________
Income from selling parts or all of your business: $_____________
What problems do you solve for others?
Summarize the problems your expertise can solve and the aspirations you can help others achieve ______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
Now which of these areas have others been willing to pay for? You are seeking a large buying audience, and those who have shown an interest in your product or service.
Want to discover what your audience is buying? You simply do a search online and see what products are being offered by the top experts in your field; your competitors.
(Don’t be afraid of competition here! You want a large audience and if there’s no one providing your service, then you won’t have a market).
As you create and build your legacy, your brand, write your book...think of the big picture that allows you to build streams of revenue that can sustain you without being there 24/7.
Create products that can truly impact the lives of others....because...