Now you can use one single link to your book sales page, even when conducting an international launch.
If you've ever conducted an international launch, you know it's a pain to gather all the links from each country and post them so your international colleagues can find and purchase your books easily.
I recently learned, you no longer have to create that long list of links. Simply go to: Booklinker .
Every BookLinker URL is "universal" and automatically takes readers to your book in their correct Amazon storefront. You can even use your Amazon Associates URL, if you'd like.
Giving credit where credit is due, this comes thanks to my friends, D'vorah Lansky of BuildABusinesswithYourBook.com and Sandra Beckwith of BuildBookBuzz.com
Many of us have to stop and think. What would be a great giveaway to entice our readers/listeners/viewers to join our mailing list? We have compiled 11 great tips to get your creative juices flowing!
- Private Facebook Groups
People love to feel as if they are part of a community, and creating a private facebook group where they can discuss the ideas in your book is the perfect bonus.
- Audio Version
Give readers other options for consuming your book. They can listen on the go, or while their eyes and hands are otherwise occupied.
- Other Versions (Kindle, Nook, PDF)
People love to read in a variety of places and times. By giving them options other than the hard cover or audio, you are encouraging them to get more out of your book. And the more they enjoy it, the more likely they are to encourage friends to read it.
- Video Training
Virtually every non-fiction book can be enhanced by a complimentary video training course. Use it to dig deeper into the ideas presented in the book, or to offer related ideas (perhaps even a teaser for a future book.)
- Membership Site
Do you currently run a paid membership site? Offer a trial for buyers of your book. This is a fantastic incentive to offer your own mailing list, but not only that, it will likely get new faces into your membership as well.
- Private Online Event
Gather a group of experts and host a special, private telesummit only for book buyers. The added value will greatly improve their enjoyment of your book.
- Live Ticket Events
Are you hosting a live event? Give tickets as a bonus for your book. The high perceived value will help your conversion rates, plus you will have the added benefit of getting more bodies in the door during your event.
- Group coaching or Mastermind Sessions
No matter what your book’s topic is, your readers will appreciate a little personal attention from you in a group coaching or mastermind call. Because you might ordinarily charge $150 or more for a single call, readers will see the true value and rush to take you up on this generous bonus offer.
- Downloadable Product
If you are an information product seller, this one is a no brainer and will cost you next to nothing, but will be incredibly valuable to your readers.
- Discounts on Courses
Do you teach online (or even offline) courses? Consider giving early buyers a coupon for a generous discount. Fifty or even 25% off a valuable course is a powerful incentive.
- Personal Notes/WorkSheets/Checklists/Mindmaps
Anything that can help your readers get more out of the book is a great bonus, and your personal notes and worksheets are even more meaningful because they are yours.
Source: Facebook Frenzy! - Author Marketing Experts, Inc.
"Facebook Frenzy – are you using Facebook to market your book? If not, you certainly should be. Check out these important Facebook stats and tips on the best time to post on Facebook, Twitter, Google+, and LinkedIn!" - See this interesting post we found on Author Marketing Experts!
We all know that marketing is an integral part of success for authors. It is not enough to simply write the book...we can guarantee that no matter how good it is, without consistent and well thought out marketing, your book will indeed get lost in the cobwebs of cyberspace!
Don't let that happen! Social Media is just one of the tools you can use. Learn which is a fit for you, and if you do nothing else, use one and learn how to use it to your advantage.
A look at how #authors are using #social media and visuals to connect with fans, build online communities and rethink the creative process.
Source: Modern Authors Delve Into Digital and Visual Storytelling
This is a great article we found! wealthyauthors at Publish Yourself to Wealth is adamant about making sure our students and clients understand the many tools that need to be used in our marketing efforts.
We strive to share as many good articles as we can to showcase the wealth of possibilities.
We welcome feedback on our blog...please comment below!
Becky Norwood and Diane Bell
In an age of the 24-hour news cycle, there is always #breaking news. But what can you do if you’ve got something to say about a breaking news story? Take action!
First, join the conversation, especially if the issue is on your topic or within your area of expertise. You’ll find discussion on social #media, considerable television coverage and plenty of cable talk show debates.
These ten steps are key to identifying your expertise, developing talking points, and being ready to get yourself out there when there’s a big news story. The next time you see a hot news story, start pitching. You just might end up being be the go-to source everyone quotes for that story!
Source: Ten Ways to Use Breaking News to #####Build Buzz for Your Book, Product or Business - Author Marketing Experts, Inc.
Be sure to follow the link above (or below) to view the infographic by Author Marketing Experts. Inc. It gives some valuable tips on ways to get your foot in the door to gain exposure for your book, product or business. We know that many #authors realize the need for smart marketing to keep top of mind awareness.
##Social Media Marketing Podcast 153, in this episode Mari Smith will explore how to use Facebook for customer service and support.
Source: Supporting Customers With Facebook: What Businesses Need to Know Social Media Examiner
This is an informative article and podcast served to you courtesy of Social Media Examiner. We follow their blog and share often because of the vast wealth of valuable information they provide that can help us grow our business and promote our books as authors.
Becky Norwood and Diane K. Bell